Privacy Policy

Who We Are

This website is operated by Kingswell Trading Limited under the brand name Kingswell. We are a China-based B2B trading company.

If you have any questions, you can reach us at support@kingswelltrade.com.

Information We Collect

Our website does not offer user accounts, online contact forms or payment processing. We may collect information in the following ways:

• Information you share with us. When you contact us by email, WhatsApp or Facebook, we receive the information you choose to provide. This may include your name, contact details, company name and the contents of your message.
• Website analytics. We use Google Analytics to understand how visitors use our website, including which pages are viewed, visitors' approximate locations, browser types and devices. Google Analytics uses cookies and similar technologies to collect this information, and the data is processed by Google under its own privacy policy. You can block these cookies in your browser settings or use Google’s opt-out browser add-on. Read how Google uses information from sites that use its services.
• Technical information. Our website is hosted through Cloudflare, which may process technical data, including IP addresses, to deliver website content, maintain security and prevent abuse. See the Cloudflare Privacy Policy.
• Language preference. We use sessionStorage in your browser to remember the language of the home page you visited, so links back from this policy return to that language. This value is stored for the browser tab session and is not used for analytics.

How We Use Your Information

We use the information we collect to:

• Respond to inquiries and provide quotations;
• Process orders, coordinate suppliers and production, arrange quality inspections and manage shipping;
• Understand how our website is used and make improvements;
• Meet applicable legal obligations.

What We Don't Do

We do not sell your personal information. Our website does not display third-party advertising.

When We Share Information

When you contact us by email, communications may be processed by both your email service provider and ours. If you contact us through WhatsApp or Facebook, those services also process information under their own privacy policies: WhatsApp and Facebook.

We use Cloudflare for website hosting and Google Analytics for website analytics. Where necessary to fulfil an order, we may share relevant information with manufacturers, freight forwarders, inspection providers or other service partners. We limit this sharing to information needed for the relevant service.

International Data Transfers

We are based in China and work with customers worldwide. Information you provide may be processed in China or in other countries where our service providers operate.

How Long We Keep Information

We keep inquiry messages for as long as needed to respond to your request and manage any resulting business relationship. We keep order records as needed to fulfil orders, handle after-sales matters, meet accounting and legal obligations, and resolve disputes. Retention depends on the nature of the records and applicable requirements.

Your Privacy Rights

Depending on where you live and the laws that apply, you may have the right to access, correct or request the deletion of your personal information, or to object to certain types of processing. To make a request, please email us at support@kingswelltrade.com.

Children's Privacy

Our website is intended for business users and is not directed at children.

Changes to This Policy

We may update this Privacy Policy from time to time. The date at the top of this page indicates when it was last updated.

Contact Us

If you have any questions about this Privacy Policy or how we handle your information, please contact us at support@kingswelltrade.com.